10 Most Instagrammable Places in London: Aesthetic Places in London (2024)

London is an incredibly photogenic and Instagrammable city. With an infinite number of flower-covered cafés, millennial pink restaurants, and swoon-worthy storefronts, it’s no wonder that bloggers, influencers, and pretty much anyone with an Instagram feed would be drawn to the destination.

Many of these shops adapt their decorations each season (especially around Christmas time), making them ever-changing and beautiful locations that not only attract content creators, but tourists and locals alike.

Below you’ll find a list of the most instagrammable places in London, as well as our recommendations for the best places to have high tea, the best restaurants, and top things to do across the pond.

Whether you’re heading to London as a vacation with girlfriends, thinking about going for your honeymoon, or planning a trip “just because”—these spots should definitely be on your list.

The Most Instagrammable Places in London

1. Peggy Porschen

Peggy Porschen is a café famous for its pink exterior and floral decorations that quickly shot to fame because of social media. Many consider it to be the most Instagrammable restaurant in London.

Expect to wait in line to eat and/or take a photo. I’d recommend only coming here for a photo, as the food is supposed to be underwhelming.

10 Most Instagrammable Places in London: Aesthetic Places in London (1)

Locations:
Chelsea: 219 King’s Road, Chelsea, London SW3 5EJ

Belgravia: 116 Ebury Street, Belgravia, London SW1W 9QQ

Stalk them on Instagram:
@peggyporschenofficial

2. Coppa Club

With glass igloos right on the Thames river offering views of the Shard and Tower Bridge, Coppa Club is a cute restaurant that seats around ten people per igloo, which makes it a great idea for a girls trip or family vacation.

It is hands down one of the prettiest places in London, so if you’re planning a visit, be sure to book in advance!

10 Most Instagrammable Places in London: Aesthetic Places in London (2)

Location:
3 Three Quays Walk, Lower Thames St, London EC3R 6AH

Stalk them on Instagram:
@coppaclub

3. Churchill Arms

You can’t go to London and not visit a pub. If beer isn’t your thing, the Churchill Arms is still worth a visit.

Its exterior is decked out with plenty of ferns and flowers that’ll tempt you to pop in for an ale or two.

10 Most Instagrammable Places in London: Aesthetic Places in London (3)

Location:
119 Kensington Church St, Kensington, London W8 7LN

Stalk them on Instagram:
@churchillarmsw8

4. Tower Bridge

Tower Bridge is a classic London institution. The prettiest bridge in London has great views from both the north and south side of the Thames river.

Head to Butler’s Wharf Pier for a hidden and less crowded walkway along the river with even better views of the bridge!

10 Most Instagrammable Places in London: Aesthetic Places in London (4)

Locations:
Tower Bridge Rd, London SE1 2UP

Stalk them on Instagram:
@towerbridge

5. London Eye

There’s no denying that London Eye is a beautiful landmark BUT there are certain areas offering even better views than others.

Walk to the nearby pedestrian bridge and capture both the London Eye and Westminster – even better if you’re there for sunset!

10 Most Instagrammable Places in London: Aesthetic Places in London (5)

Locations:
Bishop’s, London SE1 7PB

Stalk them on Instagram:
@londoneye

6. Natural History Museum

One of the most photogenic museums in London, the Natural History Museum is at its prettiest during winter with an ice rink and huge Christmas tree in the middle situated right in front of it.

It’s still very pretty during the other seasons, so marvel at its beauty and explore history while you’re at it.

10 Most Instagrammable Places in London: Aesthetic Places in London (6)

Locations:
Cromwell Rd, South Kensington, London SW7 5BD

Stalk them on Instagram:
@natural_history_museum

7. Neal’s Yard

Neal’s Yard is a hidden gem many don’t know about. Pass cobblestone streets to get there, and you’ll find colorfully painted houses and small restaurants.

Since this area is tiny and can get packed with tourists, head there earlier in the day to avoid crowds.

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Locations:
15 Monmouth St, London WC2H 9DA

8. Portobello Road

Notting Hill is one of the most popular areas that you’ve likely seen on your Instagram feed, and Portobello Road is where you’ll find all of the most iconic houses.

Side note: Keep in mind that these houses are homes to other people. Residents are becoming increasingly frustrated with the crowds of influencers trying to get theshot, often overstepping into residents front yards.

Some of the residents have even gone so far as putting up barriers and buckets for donations to keep insta-hungry people at bay to not invade their privacy even more.

If you choose to explore this area, please be as respectful as possible.

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Locations:
Portobello Road, London

9. Sky Garden

High up above London, Sky Garden is a tropical garden and restaurant offering sweeping views of the entire city.

Reservations are required (before 8pm) but free of charge. Come during sunset or early in the morning for sunrise Yoga during the summer months.

10 Most Instagrammable Places in London: Aesthetic Places in London (9)

Locations:
20 Fenchurch St, London EC3M 8AF

Stalk them on Instagram:
@sg_skygarden

10. The Shard

The Shard transformed London’s skyline after its completion in 2012.

It is now the tallest building in the United Kingdom, houses London’s Shangri-La, restaurants, bars and an observation deck. Grab a drink from the bar and watch the sun disappear in the distance.

10 Most Instagrammable Places in London: Aesthetic Places in London (10)

Locations:
32 London Bridge St, London SE1 9SG

Stalk them on Instagram:
@theshardlondon

Looking for more of the best things to do in London? Check out this crowd-sourced list of suggestions that my followers and readers submitted. Also: if you’re planning to go during the holidays, check out my packing list for Winter trips to Europe.

THE BEST PLACES FOR HIGH TEA IN LONDON

One Aldwych: Charlie & the Factory inspired
The Berkley: “fashion” high tea
Orangery in Kensington Gardens: lots of enthusiastic responses for this
Sketch: most instagrammy resto in LDN; recommended by pretty much everyone; need a rez

10 Most Instagrammable Places in London: Aesthetic Places in London (11)

The Connaught: traditional
Rosebery Lounge at the Mandarin Hyde Park
The Dorchester: fancy & v British
Claridges: a classic
The Goring: royals love it here

Heading to France while you’re in Europe? Here’s a list of the 12 souvenirs you absolutelymust buy in Paris.

BEST RESTAURANTS IN LONDON

The Wolsely: classic; great for lunch/brunch/dinner
Scarfes Bar: hotspot. Fun for dinner/drinks/live music
Veeraswamy: amazing Indian food
Sunday roast at Dean Street Townhouse
Xu
Park Chinois: biggest hotspot rn
Dishoom: amazing Indian food
Ciecetti: delicious Italian
Chiltern Fire House: always trendy mainstay; great for people watching/celeb spotting; ask to sit outside!
Frenchie: unbelievable food; sit at the bar
Oxo Tower Restaurant: views!

10 Most Instagrammable Places in London: Aesthetic Places in London (12)

Wayfare
St John Smithfield
Eggbreak
Chambers of Flavor
Berner’s Tavern: at the Edition
Brunch at Granger & Co
Duck & Waffle: great views; plus it’s open 24/7, perfect for after late-night drinks
Bumpkin: Brit brasserie
Daunt Brooks: get the canvas toast

BEST BARS IN LONDON

Ronnie Scott’s Jazz Club
The Connaught Bar: go to the bar in the back, not Coburg in the front
Sexy Fish: late night vibes. hotspot

10 Most Instagrammable Places in London: Aesthetic Places in London (13)

Shangri-La Rooftop
The Ned: drinks & entertainment
Monkey 47 Winter Lodge: great cocktails & music
Bar Termini in Soho: book a table
Oblix at the Shard:
Secret wine bar in the basement of Fortnum & Mason
The Night Jar: speakeasy in Shoreditch

BEST THINGS TO DO AND SEE IN LONDON

Hire a bike and ride through Hyde Park
Convent Garden for cute shopping + eats
Spitalfields Market
Portobello Road Market: best spot for souvenir shopping
Camden Market
Borough Market: hidden gem/authentic

10 Most Instagrammable Places in London: Aesthetic Places in London (14)

Sky Gardens: pre-book a free ticket
Harrod’s, Harvey Nichols, Joseph, Meli Melo, F&M: shopping
Marylebone Farmer’s Market
Colorful houses of Notting Hill: instagrammy!
Blue Badge London Walks Tour
Leadenhall Market: filmed Harry Potter there
Ivy Chelsea Garden
Hop On/Hop Off bus tour: great way to see the city
Take the ferry to Greenwich
Churchill War Rooms
Kensington Palace Gardens
Tate Modern

Livia Boerger is a German London-based self-care coach and wellness educator passionate about travel and mindfulness. She helps womenredefine self-careon their terms and live intentionally so they can prioritize their wellbeing. Follow herblogor Instagram@madewithlemonsco

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10 Most Instagrammable Places in London: Aesthetic Places in London (2024)

FAQs

Where do influencers take photos in London? ›

If you want to take an unmistakably London photo, head to the red boxes along the River Thames at Victoria Embankment for the backdrop of the London Eye. Additionally, you can travel to the corner of Parliament Square for a selfie of the red box with the famous view of Big Ben behind. Prefer a less crowded location?

What museum in London is Instagrammable? ›

And if you're a history buff, The British Museum is a treasure trove of Instagrammable moments. From the grandeur of the Great Court to the intricate details of ancient sculptures and mosaics, there's no shortage of photo opportunities within its hallowed halls.

What city is the most Instagrammable? ›

Top 10 most Instagrammable cities
RankCityNumber of Instagram Hashtags
1London163,530,000
2Paris141,283,300
3Ankara56,000,600
4Berlin53,776,700
6 more rows
Apr 5, 2024

Where to take photos of London Eye? ›

Best spot to take picture of London Eye
  • City London Hotel. London, UK. Show Prices.
  • Westminster House Hotel. London, UK. Show Prices.
  • The Tower Hotel. London, UK. ...
  • The Clermont London, Charing Cross. London, UK. ...
  • The Victoria Inn. London, UK. ...
  • The Corner House. London, UK. ...
  • Park Grand Marble Arch. London, UK. ...
  • Belvedere Hotel. London, UK.

Where to take aesthetic pictures in London? ›

  • Lancaster Road. The best places for Instagram in London has to include Lancaster Road. ...
  • Tower Bridge. Instagram photos of the capital should include popular tourist sites, Tower Bridge being one of them. ...
  • Piccadilly Circus. ...
  • Hillgate Place. ...
  • Neal's Yard. ...
  • Columbia Road Flower Market. ...
  • Buckingham Palace. ...
  • Sky Garden.
Mar 6, 2023

Where in London do influencers live? ›

Resident of Notting Hill's Instagram famous 'rainbow street' reveals how influencers and tourists have swamped the area and pose on his doorstep. A man who lives on one of Notting Hill's most colourful streets says he loves the 'free entertainment' provided by tourists and influencers taking over the area.

Where is pretty little London? ›

Prettylittlelondon is at Rules - London's Oldest Restaurant. and has been crowded with artists, writers, actors, and prime ministers over its long history. charm to it. Prettylittlelondon is at Kingly Court - Carnaby Street, London.

What's the most Instagrammed place in the world? ›

The Most Instagrammed Places in the World
  1. 1: Disneyland, California.
  2. 2: Eiffel Tower, Paris. ...
  3. 3: Walt Disney World, Florida. ...
  4. 4: South Beach, Florida. ...
  5. 5: Berlin Wall, Berlin, Germany. ...
  6. 6: Las Vegas Strip, Nevada. ...
  7. 7: Big Ben, London. ...
  8. 8: Times Square, New York. ...

Where should I take Instagram photos? ›

Types of Places That Make Good Instagram Photos
  1. Art Murals. Seek out vibrant and eye-catching murals that add a pop of color to your photography and feed. ...
  2. Coffee Shops. ...
  3. A Plain Wall. ...
  4. Exterior Walls of Buildings. ...
  5. Botanical Gardens. ...
  6. Doorways. ...
  7. Inside or Outside of Your Car. ...
  8. City Park.

What is the most Instagrammable Big 7 travel? ›

The top three and what Big 7 Travel says about Singapore

In its report titled The 50 Most Instagrammable Places in the World 2023, the travel publication named Milan as the most Instagrammable destination. The Italian city, which is renowned for its eponymous fashion week, is followed by London and Paris on the list.

Is it worth sitting on London Eye? ›

views: Is the London Eye worth the views? The simple answer is yes. This is London's equivalent to the Eiffel Tower and there's no denying that London has one of the most impressive skylines in the world.

How much are London Eye photos? ›

If you stand in the appropriate spot, the photo will include you. You can buy this photo as part of a souvenir photobook package for £20 in the gift shop. The photobook contains information about the Eye, a photo spread of London with the prominent sights highlighted, and two photos of you riding the capsule.

Is street photography legal in London? ›

Is It Illegal To Take Someone's Photo Without Their Permission? Photography Is Not A Crime. In general, you do not need permission to take someone's picture in the UK and so long as you're on public land while you're doing so, you can snap away quite freely without risking running into any trouble with the law.

Where do most influencers post? ›

It turns out that Instagram is seen as the most important platform for influencer marketing. Not only can brands have influencers post to their main feed, but they can also have them share Stories posts.

How do I find social media influencers UK? ›

On Instagram, the easiest way to find potential influencers is by hashtags. Check for the United Kingdom and influencer-related hashtags, such as #ukinfluencer, and #influencersuk, or hashtags containing cities, such as #londoninfluencer, and #manchesterinfluencer.

Where is the most Instagrammable place in SoHo? ›

NYC Photo Guide: the Best Instagram Spots In SoHo
  • Lafayette sT. When you walk down Lafayette street your eyes will spot the massive Gucci billboard from a mile away. ...
  • Greene ST. ...
  • Ralph Lauren Store. ...
  • nomo soho on crosby st. ...
  • Broome sT. ...
  • cortland alley (on canal st.) ...
  • Wooster St. ...
  • Big city of dreams mural on centre st.

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